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25 is the pomodoro number, and is equally made up. mog's is shorter and easier.
your first session it's even shorter, so starting stops being a decision, and the thing you have been avoiding actually moves. That is the whole of the theory.
If you already know what to work on and you simply want a clock, you have one: use it, and ignore the rest of the app.
But most people who look for a focus timer are not short of clocks. They are avoiding one specific thing, they have been avoiding it for weeks, and a countdown does not touch that. The research is fairly settled here: procrastination is a mood problem rather than a time-management one. You are not avoiding the task, you are avoiding how the task makes you feel.
mog is this timer with something at stake. You name the thing you have been putting off, you sit with it for 24 minutes, and a small creature eats the session and grows. Skip a couple of days and he sours. Go a week and he dies, for good.
It is a commitment device, which is an old and well-evidenced idea: a stake beats an intention. It also happens to be a creature with ears.
name the thing you're avoiding
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